Analiticamente Incorrecto
"Contingency Marketing Campaign Would Assure Public That Chicken is Safe to Eat"
CHICAGO ( -- Amid rising fears of a bird flu pandemic, Kentucky Fried Chicken is preparing a consumer education plan to reassure customers that it’s safe to eat chicken.

Although the bird flu virus is not known to have mutated into a form that can spread from human to human, there is a growing world fear that such an outbreak will occur.
China experienceExecutives from the chain’s parent, Yum Brands, estimate sales could drop 10% to 20% in the U.S. based on its experience in China. They recently revealed their contingency plan to a small group of analysts and investors. The program is spearheaded by Yum Senior VP-Public Relations Jonathan Blum and includes TV advertising to educate consumers that eating cooked chicken is perfectly safe.
“We, like others, are watching this closely and have been developing contingency plans which we hope we won’t have to use,” the company said in a statement. “The World Health Organization has been clear that you can’t get the flu from cooked chicken, which is perfectly safe to eat.”
Comentários: Enviar um comentário

Subscrever Enviar comentários [Atom]

<< Página inicial
Qualquer análise tem um ponto de vista incorrecto, mesmo não demonstrado, mesmo sem formas de entendimento.

Localização: Sobral de Monte Agraço, Estremadura, Portugal
Abril 2005 / Agosto 2005 / Setembro 2005 / Outubro 2005 / Novembro 2005 / Dezembro 2005 / Janeiro 2006 / Fevereiro 2006 / Março 2006 / Abril 2006 / Setembro 2006 / Dezembro 2008 /

Powered by Blogger

Mensagens [Atom]